Chroma Absolu - Bain Riche Chroma Respect

Bain Riche Chroma Respect is a rich nourishing protective shampoo for all types of sensitized or damaged color treated hair, mostly adapted for medium to thick fiber. Highly nourishing formula cares for hair while respecting and preserving hair color. Sulfates-free. Bain Riche Chroma Respect is a rich nourishing protective shampoo for all types of sensitized or damaged color treated hair, mostly adapted for medium to thick hair thickness. This light rose transparent gel formula cleanses and nourishes hair while respecting and preserving hair color from fading away. Enriched with Lactic Acid and Centella Asiatica, this shampoo helps to seals fiber porosity, smoothing the surface for maximum color retention and less color induced frizz.

Features

Addresses the 3 main challenges that colour care users face: porosity and breakage, colour induced frizz & colour instability and dullness. The innovative formulas provide 96% more strength, reduce colour induced frizz by 77%, and provide 74% more shine. After 6 weeks, 92% colour intensity is preserved.

Benefits

• Hair is 95% more nourished*, stronger and reflecting 65% more brilliant bright shine**
• Fiber so healthy that 92% of color intensity is preserved after 6 weeks***
• This formula is sulfates-free, silicone-free and paraben-free
• 9/10 women agree that the hair feels nourished and moisturized, and look healthy****.

*INSTRUMENTAL TEST: BAIN RICHE CHROMA RESPECT + SOIN ACIDE CHROMA GLOSS + MASQUE CHROMA FILLER
**INSTRUMENTAL TEST
*** INSTRUMENTAL TEST: BAIN RICHE CHROMA RESPECT + SOIN ACIDE CHROMA GLOSS
****CONSUMER TEST: BAIN RICHE CHROMA RESPECT + MASQUE CHROMA FILLER + SERUM CHROMA THERMIQUE

How to use it

Wet hair then thoroughly remove excess water before applying a quarter-sized amount of shampoo touch by touch onto 5 key zones of the hair. Add water and emulsify.

Focus this first wash on the scalp using finger tips to massage the scalp and remove impurities. Rinse thoroughly.

Apply a second quarter-sized amount of shampoo touch by touch and add water. The second lather will produce a more abundant foam which will help cleanse lengths all the way to the ends. Rinse thoroughly.

Follow with a Chroma Absolu Fondant, Masque or Soin Acide.

Key Ingredients

AMINO ACID – a building block of hair fiber, this powerful acid is able to penetrate deep at the core of hair to increase strength and resilience.

CENTELLA ASIATICA – a millenary regenerative plant widely used in Asian skincare, known for its caring, healing properties,

All Ingredients

AQUA / WATER / EAU, SODIUM C14-16 OLEFIN SULFONATE , COCAMIDOPROPYL BETAINE , LAURETH-5 CARBOXYLIC ACID , SODIUM CHLORIDE , CAPRYLYL/CAPRYL GLUCOSIDE , SODIUM HYDROXIDE , CITRIC ACID , HEXYLENE GLYCOL , SODIUM BENZOATE , PEG-55 PROPYLENE GLYCOL OLEATE , PROPYLENE GLYCOL, SALICYLIC ACID , POLYQUATERNIUM-67 , BENZOIC ACID, LINALOOL , LIMONENE , CENTELLA ASIATICA EXTRACT , LACTIC ACID , CI 17200 / RED 33 , CI 19140 / YELLOW 5 , PARFUM / FRAGRANCE